It's Time to Leverage
Campaigns and Strategies that Drive Showroom Traffic
the Power of the Network
We offer a selection of services covering traditional, digital, video, engagement, and reputation marketing programs. Dealers pay a monthly fee for their choice of services and have the ability to add additional projects, and services based on their marketing goals. Following an initial evaluation of current programs and marketing budgets, we develop suggestions for initiatives and mutually set priorities for our services and activities. This covers promotions, social engagement, website updates, reputation marketing, landing pages, micro-sites, and/or customer targeting.
A HYBRID MARKETING
While some of our services are like an ad agency, we take a more hands-on approach with our clients. Our automotive backgrounds give us greater insights into the workings, needs, and focus of auto retailers. And since our business model is network-based, programs are not exclusive to “one business location.” This allows clients to leverage the power of the network, saving all clients more of their ad dollars. Our team is also happy to work with any local marketing resources that dealers have in place. In these cases, we work together with existing “partners” to leverage their strengths in building the dealers’ brand.
CUSTOMIZED PROGRAMS FOR
We have a number of promotions and localized initiatives that are perfect for community-based marketing. As we get to know your market, points of interest, and existing business relationships, we suggest “hometown programs” that are set up just for your dealership and market. And, if you have ideas for a promotion, we can help expedite your vision.
WE INVITE YOU TO TRY OUR PROGRAM. WHAT DO YOU HAVE TO LOSE?
LOCAL TEAM MEMBERS WHEN NEEDED
Depending on dealership location our staff is available for personal visits and meetings, but much of our work is done “virtually” reducing your costs. We participate in regular meetings with management and discuss options for programs and promotions. Additionally, we often hire dealer ambassadors from the local communities to provide greater insight into the market and to be on site during promotions when needed. We continually explore all opportunities to increase floor traffic and sales volume to boost profits. Dealers also have the option to choose a current employee for the Ambassador role.
BOOST YOUR VIDEO PRESENCE
Videos are an exploding medium that online users look to for information and entertainment. We assist dealers in this area by creating their own video channel within or connected to their website. This allows strong dealership branding and is a powerful addition to other video sites like YouTube. We work with individuals and networks of videographers to help our dealer clients find the right partners for their market. Explore the highlights of the video channel.